Meet the Link Building Challenges in Effective Ways- Here They Are

problems while creating backlinks

Planning to increase the website visibility through effective means of promotion then go for the link building services through which website can get better traffic. Link Building services are the part of OFF Page SEO Techniques and to accomplish the same, one need to have basic computer knowledge and analytical skills to perform the same effectively. Link Building comprising Creating backlinks through Directory Submission, Blog Writing, Social Bookmarking, article submission, forum posting, discussion, classifieds, business listing, press release, infographics and much more. Adapt all the resources to make your link building strategy more powerful and accurate. Though every link building guy faces some difficulties while creating links, but one need to face the link building challenges in a more effective manner.

A person having better analytical skills, technical orientation, problem-solving attitude, may reach through the better path easily. In fact, it is always advisable not to go for the quantity of links in the beginning, rather than focus towards the quality of the links. Once you create a space in searches, then increase the number of backlinks (I must say, a number of quality backlinks) to improve the Alexa ranking. Follow the simple rules to avoid hindrances which may affect the web ranking adversely:-

  1. Slow & Steady Wins The Race: Do not run fast, it is not necessary to compete always, better to compete in an effective manner with the planned strategy. Link building involves analysing the website’s rank and domain authority and putting content accordingly.  One can follow the mentioned strategy to effectively implement the link building technique:-
  • Initially, add 4- 5 blog posts with fresh contents
  • Next month directory submission and social bookmarking can be performed along with the articles submission on one weekly basis
  • Build number of links, 10 blogs, 10 article, 5 forum posting, blog commenting etc in the third month
  • Continuously increase the number of backlinks. Perform social bookmarking and directory submission of content based links
  • Make the links popularise among social media sites by spreading the same with one hit
  • This strategy will help you create high-quality links with better performance.
  1. Content-based Link Building : Informative and knowledgeable content will attract the most leads and more audience so better to write effective comments and link the website with the relative keywords only. One can perform Web 2.0, blog sharing, article submission, forum posting, press release and much more.
  2. Use Images or Infographics: Images are the optimum source to capture the attention of the viewers. Sometimes contents may be boring to read or require much time, comparatively image based content will be more informative and eye-catching. Use infographics combining relevant content and images.
  3. Say Bye to Black Hat: no doubt, black hat is the easiest way to drag the ranking on the top for the initial stage but not profitable for a long term. Do follow the ethical policy to build links, take help of manual link building, rather than software based link building which has the shorter life. Do not let spammers participate in your SEO task.
  4. Seek Helps from Client: let’s ask a client to present valuable feedback on social networking sites with connecting particular products or services. Not directly, but indirectly it will boost the ranking and brand of the company. Link-based Clients reviews, feedback will be long lasting.
  5. Keep an Eye: Creating backlinks is not enough, keep a regular check to see whether the link is still present or not. If it is not live, create the link again.
  6. Exchange Links or Two-Way Linking: no one is going to deal with you in free. Everyone needs something in return of something. Do exchange links. Put the links of another on which site, you are creating your own link. This strategy is called two ways linking or reciprocal linking. It may be beneficiary for the long run.
  7. Make Regular Payments to Bloggers: Bloggers have the strong weapon i.e., effective writing skills. If we talk about the link building, content based link building matters a lot, do contact with multiple bloggers who are running their own blog sites, pay them to put quality contents and to allow link addition. Getting links through different blog sites and different IPs will be beneficial.
  8. Follow Traffic: Do not just create links, create backlinks where traffic images. For eg, instead of submitting to numerous directories, submit the link to the directory which has much traffic. Go for the classified ads, active social bookmarking sites, and discussion forum. Comment if you have something informative to say.
  9. Encourage Broken Links: broken links may be effective, as it may redirecting to the website and it may never feel like advertising which is a plus point.
  10. Video or Presentation: Another optimum and powerful source of promotion as people focus more on Video and presentation. It speaks louder than words. Visual presentation always catches the attention of viewers. Encourage Link based PPT which may redirect to the right platform.
  11. Do Follow Links:Prefer Do follow links over No follow links. No follow links may increase the brand but Do follows links will create back links along with building a brand visibility.
  12. Keep Updated with the Search engine Algorithms: Do not overrule the search engine policies and rules, follow what they bring into your notice. They may be bringing something useful which will provide you right guidance. Create links accordingly.

Do you own research, follow the competitors and instead of putting links in a haphazard manner. Create a work to do sheet and put contents accordingly. Search for the relevant topics, and write an informative and effective answer to generate leads. Push article marketing and invite your gathering to share the same. Nothing can be performed alone, so perform in a group to have long lasting results.

How to Increase Traffic Over the Facebook Page?

How to Increase Traffic Over the Facebook Page
People often spend their precious time join social networking sites to get in touch with the people inside and outside the country. Though there are too many social networking sites are available which are having millions of users yet Facebook Page is in high demand due to its multiple features. Social networking sites connect the people with the entire world and countless people.
Here we will read, how to increase the traffic on your Facebook page :

1. Regular updates:

Try to publish daily news, updates or anything new which keeps the viewers busy in following your page. The update should be page specific and should not be misleading, although general article may post for a change.

2. Sharing photos and video

It is easy to understand the audience through images, photos or videos as people generally feel boring while reading contents. On the other side, photos and videos create interest amount audience. It gathers huge attention due to the choice of effective colors and image optimization. Visual will showcase your business well.

3. Informative or knowledgeable

Share something which has some value upon the viewers. General things will never draw attention so try to post something informative which will help in marketing. The informative post will be treated  as a buzz and will be shared most through friends.

4. Timing matters

If you are aiming to target higher audience then it is better to choose the right time to post your updates. Though people usually spend their time up on Facebook all the time yet they are more active after 5PM so it is more convenient to post that time only to enhance the engagement ratio.

5. Start with the pointing word

The general statement may not be read or left read. So better to start with the pointing words like
Why to use sunscreen before going outside – 
One way to start your own venture
The question type and exclamatory kind of sentence will catch the attention of the viewer. Make it me appealing through inserting images and easy to read contents. Return will be seen in future only.

6. Transparency

While showcasing your business, share relevant and true information about the company. Research shows that company does share their profits reports, employees pictures, performance reports, event photos and creative stories which are catching the target audience.

7. Use emoticons

It’s not professional!! Nothing like that, people love to use emoticons. We can see many brands using emoticons while making online selling or sharing some news, events or expressing some feelings. These symbols speak louder than words.

8. Bigger posts

Long stories, fictions and noble stories which are lengthy gain more interests if presented through pictures. Facebook is the only source to spread more information in a wider way. While writing anything long, try to keep the title target oriented.

9. Caption admiring post

Share or post something which is relevant, new and story telling. Like you can add a caption of some achievement, seminars, contests, guest party and delightful event.

10. Be continuous and be consistent

Whatever you do, do with full of hearts. Be punctual while posting, like post regularly or during equal intervals. Try to capture target audience. Be relevant while sharing posts. Do not use the absurd word and reply your audience regularly.
Below link will be indicating about a page having consistency while posting over FB : https://www.facebook.com/seocraftindia/posts/

11. Using Hashtags

It is in trend to use the hashtags to direct more audience. While publishing any content, try to capture the most used word with (#) hashtags.
Above are the common methods which can target your audience. A page which  is live and posts on regular basis gets more attention. Do not afraid of seeking help, instead, Make your each posting worth loving and reading.
The business person also taking help of paid Facebook promotion through which particular audience can be targeted differentiated through age, sex, location, region etc.  But the paid promotion entirely depend on upon the budget.  Make thorough research and optimize the Facebook page accordingly.

Most Popular Online Mobile Recharge Sites

Internet and android applications have facilitated the human life to a great extent. Too many things are available in the market which is getting re-organized almost every day. So how can our mobile be left behind in technology. Yes, I am taking about the recharge for which we needed to go to the mobile centers or recharge outlets. Not it becomes old fashioned to recharge at the outlets now. Online banking and online recharge websites had made easier for us to make any recharge frequently and that to without any difficulty.

Any educated person can get the mobile phone recharge without visiting any outlet or mobile operators website. An idea customer need not to visit idea website, a Vodafone customer need not to search Vodafone website, a common website can make recharge of too many operators. Here I am listing some of the popular websites which are quite famous and convenient to make the recharges and bill payments:

freecharge.in                             online recharge shop

Freecharge is providing paid and free coupon related to food, entertainment, travels, online shopping and many more while recharging through this website.  In the beginning, this site was also focused on postpaid and prepaid mobile recharges only. Now it’s been considering DTH, data card, electricity and gas bills also. Sometime, it launches some cash back offers to attract the customers.

Paytm.com                               online mobile recharge sites

This website was famous for making recharges and bill payments only for postpaid and prepaid mobile phones. Slowly, it takes over the e-commerce market. This website provides maximum discount with the maximum cash back offers. People making online shopping through this website may earn some amount of cash back which can be further used for recharges, bill payments and online shopping. The website is not only suitable for mobile but for DTH, data card, landline, electricity etc. It is being expanding its services with great speed.

Mobikwik.com                             Mobikwik

Mobikwik is specialized in making recharges and bill payments only with the extreme offers. The discounted coupon may be availed for flooding, shopping, travelling etc. with the facility of cash back. Mobikwik makes quick and easy recharges and bills payments for prepaid and postpaid mobile phones, DTH, data card, landlines, gas, insurance, electricity etc. Very soon, it is going to open money transfer facility.

Rechargeitnow.com  recharge_it_now

Claiming to be India’s no. 1 recharge site, it is being providing recharge facility for mobiles only, not for the landline and other services. Apart front he mobile recharge, it is being engaged in DTH and Data card recharge services only. It is easy and quick to recharge through this website.  By referring this website to friends, you can win free recharge offers.

Justrechargeit.com                          Just_Rechargeit

Any mobile holder, Data card and DTH user can make the bill payment through this website. It is also a quick source to recharge and pay your bills. Apart from the telecom equipment, it also helps to book the bus tickets to facilitate your journey with some cash back offers.

Easymobilerecharge.com                  Easymobilerecharge

Though this website is not so popular website, but it is facilitating the mobile phones, DTH and data card to recharge and get the balance. This is based on the coupon concept on every recharge for the registered users only.

Amulyam.in                 amulyam_logo_new2

This website needs registration first before making any recharge or bill payments. It also offers some free recharge on every new registration or through referring friends.

Ultoo.com                                  Online recharge portal

This is fun site including lots of games and quiz. Participating in these games and quiz helps us to win free recharge and discount offers. Easy and quick way of making bills winning the heart of many people’s. It also facilitated free SMs facility as well to stay connected with your friends and loved ones.

All website are used for making recharge and phone bill payments but still Paytm and Mobikwik is getting popular day by day with the accurate payment gateway systems and cash back offers.

Take the benefits of these online sites and keep taking to your friends.

Online Marketing Vs Offline Marketing

Online Marketing VS Offline Marketing

Online Marketing vs Offline Marketing are two different approaches towards marketing but both have significant differences which are as follows:

  • Online Marketing covers the website related activities such as SEO, SMO, SEM, PPC, Content marketing, Blog & Directory Submission, classified etc. whereas Offline Marketing includes the hoardings, flexes unipolar, etc.
  • Online Marketing is comparatively cheaper than Offline Marketing.
  • Online Marketing covers the web related expects whereas Offline Marketing covers the hardcore marketing.
  • Online Marketing is somehow the result of pull marketing whereas Offline Marketing is the result of push marketing.
  • Online Marketing can’t be touched, just can be seen whereas Offline Marketing can be seen and touched as well.
  • The sources of Online Marketing are modern such as a computer; phone, tablets, Internet, LED Video Wall display, Android devices whereas Offline Marketing needs hard materials such as paper, banner cloth, woods, iron, color, ink etc.
  • Online Marketing required technical knowledge whereas Offline Marketing required promotional skills.
  • Online Marketing need the space in web tools but for Offline Marketing, one must has to hire public places to put the hoardings, banner etc.
  • Online Marketing is the modern way of marketing whereas Offline Marketing is the old method of marketing.
  • One must have the android tools and applications to explore the Online Marketing & its results but for Offline Marketing, no such tools are required.
  • Online Marketing keeps the eye on the company’s site for long duration due to long visibility through contents on web whereas Offline Marketing is temporary visible for the short time till the clients pay for the campaigning.
  • Bulk Email is referred to as one of the cost-effective & best Online marketing activities, aims to target the maximum users in one shot whereas, Offline Marketing activities seem expensive.

In short, Online and Offline Marketing are different to each other in terms of visibility, cost, results, tools, ways etc. Due to digitalization, Online Marketing is becoming popular because no one can inform the whole information about any company through one pamphlet or banner.

If we need to capture the whole market of different segments so we need to take the help of all marketing tools. Online Marketing covers the educated people who are with continuous touch of android application whereas Offline Marketing is useful for the people who are still far away from the android world.  Once who ended in the online world can be stayed here for long term but there is no guarantee in Offline Marketing.

But still, both marketing techniques are complementary to each other. Reason being, Offline Marketing initially shows the way for online world to grasp the complete information.  In fact, marketing is the only way to promote business and to gather customers. Whatever the area is one need to adapt the right way of marketing.  Blogging is also one of the trendiest ways of Online Marketing.